A lucrative subsidiary of Mukesh Ambani owned Reliance Industries Limited (RIL), Reliance Retail is a strong arm extension of this private major. Currently, it operates in 1,000 stores in more than 85 cities across the country.

Under its tie-up with the UK based toy store, Reliance Retail launched the first Hamleys toy store in Asia in the city of Mumbai in April 2010. Reliance Retail President and Chief Executive Officer Bijou Kurien reported that, “Our first store in Mumbai which is spread across 21,000 square foot has got a very good response. It was a pilot store. Now this is a large store. With this we have plan to open 18 stores in India over the next seven years.”

Hamleys as a brand is a very strong and reputable. The flagship store is considered one of London’s major tourist attractions, and receives about five million visitors a year. The USP of such a mammoth like establishment lies in its superior range of products, variety and quality.

As far as Indian toy market is considered, it is presently valued at Rs. 15,000 crore, growing annually by almost 15%. Fueled by a vast domestic market, the industry has now turned its attention to global markets and is fast gearing up to meet international demands.

In an effort to realize this expectation, Reliance Retail has joined forces with one of world’s top toy marketers as a part of expanding its footprint. The new stores in India will be launched under ‘Pilot Store-Large store’ category, spread across 11,000 to 21,000 square feet of space.
Hamleys Global CEO Gudjon Reynisson said that the company holds all ‘local partnerships’ for merchandising their toys in any country where dearly. And an opportunity to spread out alongside India’s largest retail brand is an added incentive.

While Reliance Retail will guide the process through their extensive knowledge of domestic market, cultural diversities and distribution network, Hamleys will provide the merchandises and also give creative direction to the whole course of action.

Mukesh Ambani-led Reliance Industries retail arm Reliance Retail is near to sign a Joint Venture to unwrap Toys“R”Us’ stores in India. Reliance is still working on the nitty-gritty of the joint venture and is expected to close it in the next few months

Reliance Industries retail outlet Reliance Retail already has joint ventures with UK’s apparel retailer Marks & Spencer , Dutch optical firm Pearle Europe, US stationery chain Office Depot , Italian men’swear brand Ermenegildo Zegna Group and US-based Apple Inc, among others. Reliance Retail is expected to bring a number of international brands across consumer product segment into the country as it looks to take full advantage of the boom in consumer demand.

Reliance Retail has grown into an organization that caters to needs of millions of customers, thousands of farmers and vendors. Based on its core growth strategy of backward integration,
Reliance Retail has made rapid progress towards building an entire value chain starting from the farmers to the end consumers. Reliance Retail currently operates 15 formats such as Reliance Fresh, Reliance TimeOut, Trendz and Digital and Jewels, among others.

With Toys”R”Us Indian kids will get a huge variety of toys and they can select their favorite Ninjas, super heroes and Disney princess from a wide range of toys. Toys help in proper mental and physical growth of kids. So no parent is going to say no to Toys”R”Us.

Reliance retail plans to enter cash and carry segment Solo without any foreign joint ventures. The company has already identified locations and work was on for the construction of the outlets with an area spread over 1.5 lakh square feet each. This is, however, a scaling-down of the company’s initial plan to open its stores at 15 locations, mostly Tier-II centres such as Jalandhar, Ludhiana, Rajkot and Salem.
Reliance’s entry into the cash and carry business assumes significant at this point, as the market is abuzz with reports of global retailers such as Wal-Mart, Tesco, Metro and Carrefour expanding their presence in India amid anticipation that the government is likely to ease FDI norms in both the wholesale and retail formats.
“The company is back with a bang. It is soon going to announce its revived cash-and-carry business plans and will open three outlets over the next six to eight months,” the source said without divulging details.
Since its inception in 2006, Reliance Retail has grown into an organization that caters to millions of customers, thousands of farmers and vendors. Based on its core growth strategy of backward integration, Reliance Retail has made rapid progress towards building an entire value chain starting from the farmers to the end consumers. Reliance Retail currently operates 15 formats such as Reliance Fresh, Reliance TimeOut, Trendz and Digital and Jewels, among others.
Cash-and-carry would be the sixteenth format that would sell goods to those with a sale tax certificate such as modern retailers, fruits and vegetables re-sellers, restaurants and hotels and small mom and pop and kirana stores.

“We are looking to open 10-15 stores in the next two years mainly in the metros. We’re aiming to open larger stores which will showcase a fuller range of our product catalogue,” said Marks and Spencer Reliance India, Head of Marketing, Nandini Sethuraman.

In order to display the wide range of product catalogue properly, the  company desires to open spacious stores approximately 10-15.
Marks and Spencer announced plans to open 50 stores in India in the next five years when it formed the joint venture in 2008. The retailer said the target remains.

“Our plan is to open larger stores between 15,000 sq ft and 35,000 sq ft. By 2014, our aim is to have 50 stores. It all depends on momentum and right locations,” Sethuraman said.

Currently, the company has 18 stores across India in destinations such as Delhi, Amritsar, Mumbai, Pune, Ahmedabad, Kolkata, Bangalore, Hyderabad and Chennai with an average size of about 5,000 sq ft to over 22,000 sq ft in conjunction with Reliance Retail.

Reliance Retail recorded sales of Rs 4,500 crore in the financial year ended March 2010. It operates nearly 1,150 stores in 86 cities across 14 states which span just over 4.5 million sqft space across India. In 2009-10, the company added around 1 million sq ft retail space.

The company has also focused greatly on its plan of luxury brands to India with Reliance Brands. The last two months have seen the launch of Hamleys and Diesel stores. Reliance Retail is now in talks with US fashion brand Kenneth Cole and Italian bag maker Mandarina Duck to open their exclusive outlets in India.

“We will add around 30 hypermarkets and 250 speciality stores this financial year. Around 1.5 million sqft will be added in hypermarkets while 1.5 million sqft will be in speciality stores and Reliance Fresh”, a Reliance official said.

“The company will focus on expanding Reliance Mart hypermarkets and its specialty retail formats – Reliance Trend, Reliance Digital, Reliance Jewels, Reliance Footprint, Reliance Time-Out and Reliance Wellness.” said the official.

This follows in wake of the Reliance Industries Chairman, Mukesh Ambani’s words at the 36th AGM claiming that Reliance Retail, Reliance Industries’ (RIL) retail arm will see a 10-fold growth in revenue over the next five years to become a Rs 45,000-crore entity.

The store is the third in Karnataka and 23rd in the country.

Addressing a press conference after the launch of the store, Assistant General Manager (AGM) Isaq Turner said the new store offered 100 per cent range in gold, diamond and wedding jewellery.

He said RRL, which opened its first retail store in November 2006, operated more than 1,000 stores in 86 cities.

Source:http://news-views.in/reliance-jewels-opens-first-store-in-coastal-ktaka/

On the opening of its first Reliance Living store in Bangalore , Mr. S Ranganathan, Executive Vice President, Home said, “The launch of our Reliance Living store in its new avatar is in keeping with Reliance Retail’s promise of offering our customers a delightful and hassle free shopping experience. We are proud to present Reliance Living with an array of choices on various product segments and services, complemented with unmatched affordability and assured quality for all home needs.”

Reliance Living offers customers a unique, personalized shopping experience. Every customer walking into the store is escorted around by trained and friendly personnel to guide them. While going around the store, one will surely feel that ‘What I need at home is here!

The Furniture range includes everything from sofas, dining tables, beds, wardrobes and accessories to modular wardrobes. The products range from solid wood constructions to MDF and laminated.

The Modular range of wardrobes offers customers the choice of customizing their wardrobe to their desired size and internal hardware. Reliance Living also offers iconic brands like La-Z-Boy Recliners and a whole range of comfortable mattresses from leading brands.

When it comes to soft furnishings, the range spans from curtains, carpets, bed sheets, quilts, blankets, cushions and bolsters to wide range of towels and rugs. The store also brings in “Curtain Factory”, the unique way of offering customized curtains with hundreds of guaranteed light fast fabrics in a wide range of colors, textures and designs to select. In addition to the private labels ‘HomeOne’ and ‘MyHome’, national brands like Bombay Dyeing, Portico & Recron also form part of the wide offerings.

When all the rooms are furnished to contemporary standards, one would definitely need the kitchen to match up. To meet the demand of a modern, stylish woman’s kitchens and to provide utility, hygiene and ergonomics with classy looks, Reliance Living offers custom-built kitchens that are designed to suit their kitchen and their style of cooking. Using the world’s best hardware which is guaranteed for life and shuttering material that ranges from MDF to marine ply and solid woods, Reliance Living offers great reliability with superb finishes. The range also includes scratch proof Thermo foils and hi-gloss polyurethanes to complete a range of colors and textures. The kitchens incorporate a wide range of appliances like hobs, chimneys, dishwashers and ovens across a wide price range to suit customer’s specific needs. One can get table tops in granites or corian, depending on what you choose..

Reliance Living will offer free design and installation within a period as short as 45 days. Starting from as little as Rs. 49,999, everybody can aspire to a modern kitchen!

“Reliance Living will revolutionize the way Bangaloreans shop for their homes. I must add that  it feels great to open our first store in the most happening mall of Bangalore, which will allow us to be lot more accessible to all residents of this beautiful city.. This launch marks yet another milestone in our effort to unleash the retail revolution across India.” Added Mr. Ranganathan.

Customers can pick their favourite products from Home Décor, Decorative Lighting ,Tableware, Glassware, Barware and Bone china from a select range. They can decorate and beautify their home with a classy range of artificial flowers, fragranced candles & potpourri, artifacts, vases, wall clocks, picture & photo frames. International brands like Corelle, Corningware, Pyrex, Pasabache, Venus, Lock-n-Lock, Leifheit, Dr.Oetker, Stacket and Eglo Lighting provide immense width to the offering.

Well designed real room settings are created within the store to stimulate the customer’s imagination and help them find the very best for their homes. Wall painting services are offered by Asian Paints and wooden flooring services are offered by Pergo Sweden.

Spread over 15,000 square feet, with hundreds of options to suit every budget , this is the Home Store that is creating a buzz in Bangalore.

Source:http://news-views.in/%E2%80%98reliance-living%E2%80%99-makes-its-debut-in-bangalore/

Addressing the reporters on Tuesday, Reliance Jewels Southern region Assistant General Manager Isaac said that Reliance Jewels offers its consumers an unparalleled range of jewellery, backed by the assurance of hallmarked gold and certified diamonds, in an unmatched shopping ambience.

Reliance Jewels has a special introductory offer of flat 10 per cent off on plain Gold Jewellery making charges, flat 20 per cent off on studded gold jewellery making charges and flat 100 per cent off on diamond jewellery making charges.

Reliance Jewels guarantees 100 per cent purity as it offers only BIS Hallmarked Gold. Diamonds here are Internationally Certified by Independent Certification Laboratories.
The range at the store encompasses stunning designs in South Indian Temple Jewellery, Hyderabad Ruby and Emerald collections, Timeless Naqashi Rajkot Antique, Kolkata Filigree, Kundan and exclusive Bridal Jewellery. Plus exquisite diamond jewellery in distinctive designs, finish and superior quality to celebrate every special occasion in a woman’s life.

Source:http://news-views.in/reliance-jewels-shines-in-city-centre-mall-mangalore/

Reliance Trends is the apparel, luggage and accessories specialty store. It has presence in places like Delhi, Gurgaon, Bangalore, Hyderabad, Mumbai, Ahmedabad, Kochi, Vishakhapatnam, Chennai, Vijayawada, Belgaum, Vadodara and Amritsar, the press release added.